In the mid-1990s, HDTV was gaining popularity, but recordable DVDs weren't able to store the large amount of HD data. By 2006, Toshiba's HD DVD (High-Definition Digital Versatile Disc) and Sony's Blu-ray Disc (BD) were on the market. For interactivity, Blu-ray players use Java-based BD-J, and HD DVD players use Microsoft HDi. Consumer confusion led to lackluster sales.
In February 2008, Toshiba announced that it would no longer manufacture HD DVD players or recorders, although they continue to provide support and after-sale service.
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